AIPP Success and #EasydryOnTour

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The Association of International Professional Press (AIPP) Awards recognises the top stylists around the globe. The AIPP Finalists 2016 have been announced and Easydry is delighted to see some of its ambassadors and clients around the globe recognised. 20 finalists are announced each year in five categories.

Easydry has built up a strong network on top stylists on a global scale. Easydry CEO Anne Butterly explains,

Easydry has always attracted top stylists and it is great to see several of our clients and ambassadors honoured by AIPP.

Some of the nominees from the UK include the Francesco Group, Anne Veck, Jamie Stevens and Jason Hall.

Anya Dellacompagni from Francesco Group explains why the award-winning chain has partnered with Easydry,

The great thing about Easydry is that they are so much more hygienic than cotton towels. We use them once and then they go straight in the recycling bin. Our clients love them.

Green guru, Anne Veck felt that the award-winning towels from Easydry were the best fit for her business,

When I looked in more detail at disposable towels I knew instantly I wanted to work with Easydry. It has gone much further than any other company in seeking out the greenest, most sustainable ingredients and partners, and all its processes are completely transparent.

Down under, Easydry fans and ambassadors include Caterina di Biase (Heading Out Hair and Beauty), é Salon and Jules Tognini. Caterina is AHFA Hairdresser of the Year 2016 was an early convert to Easydry,

As hairdressers we need to be environmentally responsible. Water usage is high among salons and we have to address that. Using Easydry towels is a simple way to do more because they help us save water and are biodegradable and environmentally safe.

Emialiano Vitale from é Salon explains why he made the easy switch to Easydry,

Easydry are pioneers and believe in their business and what they are doing. To me, they have found their path and it is inspiring to be associated with a company like Easydry.

To celebrate this global impact, Easydry has launched an innovative social media campaign called #EasdryOnTour – Easydry has invited its fans, friends and clients to snap a photo with an Easydry and tag it online with #EasydryOnTour.

This campaign already includes photographs from Ireland, the UK, the USA and Australia and some of the people who have participated include Sophia Hilton from Not Another Salon in the UK and Murphy Gozzard in Australia.

Why not snap your own photo and get involved?

Instagram: www.instagram.com/explore/tags/easydryontour/

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