BC FIBRE FORCE: A Strengthening Care Regime for Superior Hair Quality

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Beautiful hair has always been something to strive for, mostly with the help of intensive chemical lightening, colouring services, perms, straightening, curling and blow-drying. But this can result in over-processed, weak hair which is prone to breakage - cutting was the only solution - until now!

Schwarzkopf Professional presents a revolutionary new formula for strong, beautiful hair – the newly developed BC Fibre Force Bond Connector Service for strengthened hair that is ten times more resistant to breakage!

Infused with patented Bond Connector Technology, BC Fibre Force combats unmanageable and dull hair due to damaging forces like chemical aggressions, as well as heat and UV radiation by offering advanced repair and strengthening. The service replaces broken bonds in the inner hair structure to rebuild resilient, beautiful hair with superior elasticity and a healthy look and feel. The BC Fibre Force In-Salon Bond Connector Service starts the strengthening process and, equipped with the BC Fibre Force home care kit, the client can maintain the salon results at home.

The BC Fibre Force strengthening regime begins in-salon with an exclusive service using the following products: BC Fibre Force Bonding Cream, BC Fibre Force Bond Connector Infusion and the BC Fibre Force Fortifying Shampoo. The combined use of these hair heroes unlocks a powerful re-bonding system, which recreates the function of the hair’s inner bonds, refilling and strengthening the hair from the inside. They also work to fortify the hair surface by sealing the cuticle and locking the active ingredients inside. Dedicated use of the BC Fibre Force home care regime can revive over-processed hair and prolong the salon results for up to 24 washes, resulting in superior resistance to breakage, softness, shine and elasticity. With BC Fibre Force clients can have the hair they always dreamed of!

The Full Fibre Force In-Salon Bond Connector Service:

BC Fibre Force Bonding Cream - This bonding cream restructures and reconnects bonds to intensively restructure the hair’s integrity for reborn-hair quality. 500 ml, £15.25/€16.25

BC Fibre Force Bond Connector Infusion - A pre-shampoo treatment with a highly efficient concentration of Bond Connector Technology for re-bonding and instantly restructured and restored hair integrity. 10 ml, £14.25//€14

Home Care Kit:

BC Fibre Force Fortifying Shampoo - This gentle strengthening, sulphate-free shampoo delicately cleanses and restores weak, over-processed hair. Infused with Bond Connector Technology, this shampoo rebuilds and refills the bonds inside the hair matrix and seals the cuticle. 200 ml, £11.75//€13.45

BC Fibre Force Fortifying Primer Spray Conditioner - This leave-in conditioner instantly revitalises hair daily. It strengthens hair fibres, seals the hair surface, provides heat protection for blow-drying and adds shine. 150 ml, £14.75//€14.65

BC Fibre Force Fortifying Mask - A rich repairing mask for the weekly care of weak hair – it penetrates hair and replenishes the inner hair structure with keratin, strengthening the hair whilst adding shine. 150 ml, £14.75//€15.65

BC Fibre Force Fortifying Sealer - Intensive strengthening leave-in milk which also works to create the bonds inside the inner hair matrix, strengthening the hair fibres and sealing the cuticle. 150 ml, £14.75//€15.65

BC Fibre Force Scalp and Hair Smart Reset Serum - This serum is reinforced with keratin to strengthen inner cell cohesion and preserve the virgin hair quality at the root to secure the quality of future hair. 30 ml, £14.75//€15.65

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