HOB Man is off to a remarkable start, the first gent’s only grooming salon within the 24 HOB Salons group has been awarded for its innovation at an exclusive awards ceremony.
As the only business to be put forward from the renowned North West London Brent Cross Shopping Centre, the men’s grooming haven went on to scoop the crown in the Mall Retail category.
Presented with a BCSC Opal Award at a special breakfast ceremony, HOB Man Franchisee Adam Carvin was joined by HOB Director Clive Collins to accept the accolade. The awards programme was devised by leading retail property trade body, British Council of Shopping Centres, to recognise excellence in commercial activity taking place in UK shopping centres.
From a pool of 40 entries across four categories, HOB Man Brent Cross was applauded for its innovative new approach to gent’s hairdressing with judges commenting,
Great looking mall kiosk - very professional, very creative use of mall, love it!
This is impressive. An ambitious plan executed with innovation which demonstrates a keen sense of creativity taking a traditional function to a new level. Very clever approach - love it!
Lloyd Blakey at Innovare Design, the retail designers responsible HOB Man’s concept, applauded both their client and the Brent Cross Shopping Centre management team.
This was an exciting and challenging project. To deliver a unique salon feel in a busy thoroughfare within strict design guidelines required close collaboration, co-operation and vision from all parties. That’s how we’ve achieved this breakthrough retail creativity.
A concept salon which caters solely to the male market, HOB Man’s expert grooming team offer everything from brush on colour through to hot-towel shaves and precision cuts seven days a week.
Speaking on the win, HOB Man Franchisee Adam Carvin said,
It is an honour to be the only business in the whole of Brent Cross being put forward for this when we only just opened last year. And then to win too was just amazing. We believed this location would be perfect, and with careful design and planning it all came together perfectly. The team and I are thrilled with this win and I can’t wait to continue the HOB Man journey.
Other winners included super brands BMW and Models Own, marking HOB Man one of an elite group of outstanding mall based stores across the country.