With 2011 bringing a VAT increase and prices soaring across the retail and service industry, customer excellence is a core element of business that HOB Salons are ensuring sets them apart from the competition.
Next month is set to see the launch of two new and exciting initiatives for the award-winning company. From 1st April, the 20-strong HOB Salons group will be offering their ‘Treat Me Like A Princess’ package to coincide with the highly anticipated Royal wedding, whilst a continued loyalty from clients is being rewarded with an exclusive ‘VIP Client Blow-Dry Evening’ to thank them and also drive the business forward.
TREAT ME LIKE A PRINCESS
As Kate Middleton and Prince William get set to wed this April, HOB Salons are giving you the chance to experience your own royal reward with HOB’s very own majestic pamper package. This regal offer is available to any client who books a cut and colour package service (Monday-Wednesday) throughout the month of April and upon doing so, you will be gifted with a complimentary conditioning treatment, a head massage and a gift bag with mini SP products. And that’s not all, this package will also give you a £25 credit towards your next cut and colour packaged service to continue the celebrations. So what are you waiting for – be the hair to the throne today!
VIP CLIENT BLOW-DRY EVENING
Understanding that client loyalty is not something to be taken for granted, HOB Salons are hosting their very own VIP Client Blow-Dry Evening to reward the company’s most loyal clientele with a luxurious evening of pampering. Set to be held on Tuesday 12th April, this new initiative welcomes every stylist in all 20 salons to invite two of their most loyal clients in to the salons for a complimentary VIP blow-dry service, that will include a glass of bubbly upon arrival, a conditioning treatment, a blow-dry and a goodie bag of their favourite mini products. The only ask for each client is that they bring a friend along to the VIP Evening who has never experienced HOB Salons before! This lucky friend will also then be gifted with a complimentary blow-dry, allowing them to experience HOB Salons first-hand, whilst the evening itself will offer an exclusive retail discount on all Wella SP products as their product partners for the night’s activities, as well as an exclusive discount when the new client books in for their first cut and colour service.
Recognising the needs and wants of their customers, these new initiatives highlight HOB Salons’ commitment to customer excellence, reflecting their continued effort to deliver optimum service for both new and existing clients, a focus on surpassing expectation, especially in today’s economic climate.