ITV1Õs This Morning and Jamie Stevens announce their apprentice competition winner

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L-R: HJ Editor Jayne Lewis-Orr; Phillip Schofield
Bradley Robinson; Holly Willoughby; Jamie Stevens

This Morning resident and Celebrity Hairdresser of the Year Jamie Stevens has his new apprentice! The lucky winner is Bradley Robinson from Hair on Harpers in Abersychan. Bradley has won the opportunity to become Jamie’s assistant on This Morning, a fabulous kit bag packed with hairdressing goodies, and other exclusive prizes and opportunities – he also got to style Melinda Messenger’s hair into a glam ponytail during one of the challenges!

Bradley battled it out against five other contestants, competing in live challenges over six weeks with one person eliminated each week. The final was the toughest round of all with three challenges for the pair to contend with. The first was all about fashion. Jason Gardiner dressed two models in 1950s-style outfits, it was then up to the pair to create a hairstyle to complement it.  

The second challenge was all about working with wigs. The outfits were romantic, soft and floaty and Jamie wanted to see styles to reflect the clothes. The final challenge was for Brad and fellow finalist Romy Jug to style the hair, clothes and make-up for one model to meet a brief of their choice. Romy chose the 80s and Brad chose a Tribal theme. Jamie was looking for avant-garde hairstyles with lots of imagination and they didn’t fail to deliver.

Jamie said...

It was a really tough decision but in the end we decided that the winner should be Brad. I think Romy is a little superstar in the making but Brad was so consistent the whole way through the competition. I'm really happy and his Tribal avant-garde was bang on! Congratulations Brad!

You can watch the final here:

Jamie has been named The Fellowship for British Hairdressing’s Hair Ambassador of the Year. His clients include Gok Wan, Elle Macpherson, Eva Herzigova, Hugh Grant, Kylie, Stella McCartney, Myleene Klass and more; Jamie is the mentor for the Fellowship for British Hairdressing’s Clubstar initiative and is passionate about training and education for young hairdressers.

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