Jack Howard at Paul Edmonds Named L’Oreal Professionnel UK Colour Spokesperson & International Guest Artist

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Colourist Jack Howard at Paul Edmonds has been named as L’Oreal Professionnel’s UK Colour Spokesperson, for whom he will be commenting on all things colour. Jack has just worked with L’Oreal Professionnel on the innovative Brunette Bar concept now being rolled out in salons around the UK, for which Jack devised techniques to give brunette girls a beautiful, 3D salon colour.

Jack is like an architect with colour, envisaging it in 3D and hand painting it in a bespoke way for every client – he’s even devised ‘Ponytail Lights’, strategically placed highlights under the hair for when it’s worn in a ponytail. It’s this attention to detail that puts him in demand with the A-list – Jack has worked with the likes of Poppy and Chloe Delevingne, Suki Waterhouse, Gillian Anderson, Vanessa Kirby, Donna Air, Ola Rudnicka, Abbey Clancy, Ana Beatriz Barros, Clara Paget, Mollie King, Aluna Francis of Aluna George, Chloe Hayward, Georgia Salpa, Hofit Golan, and is the official colourist to Next Model Management.

In addition to his spokesperson role, Jack has been named an International Guest Artist for L’Oreal Professionnel. Jack, who is off to Ireland to judge the Irish Colour Trophy Grand Final, says,

I’ve always seen myself as a salon successful commercial colourist, so to be offered the role of UK Colour Spokesperson in the UK really speaks to what I like – natural, beautiful hair colour. I’m also thrilled and delighted to now be an International Guest Artist; having worked in the US, UK and Irish markets it’s exciting to take my work further afield and showcase to other countries.

Jack’s tips for the latest colour trends to hit the mainstream for blondes are...

Nude Hair

We all know about warm and cool hair colours, but what’s the deal with neutral ones? With nude hair, there’s a balance. There’s an even amount of both warm and cool tones, which cancel each other out to create a neutral shade. Think mousey but expensive. To create this look, we’re blending several blonde shades together to create that overall ‘nude’ finish. It’s becoming an increasingly popular look as it works with all complexions – neutral shades work great on blonde hair and it’s a low maintenance service. As seen on Amanda Seyfried and Cara Delevingne.

Rose Gold

This trend has exploded on social media with Emma Roberts being one of the first A-listers to go for the rosy overhaul. Going rose-gold means you’d need to start with very blonde hair – natural or pre-lightened which obviously involves a lot of upkeep, not one for those who like a low maintenance colour. However if you’ve got that light blonde shade, rose gold is easily achieved as it’s just a tonal change – think Sienna Miller. Rose Gold is most definitely not pink, it’s much more grown up and wearable, flecks of copper gold within the colour can be made darker or lighter depending on your preference.

Hair colour with Jack Howard (www.jackhoward.co.uk) at Paul Edmonds London (www.pauledmonds.com) from £140. For appointments, 0844 770 9410 / 020 7589 5958

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