All clients want beautiful hair, so why should the weather stand in their way? Beautiful, head turning locks can’t always wait for the sun to shine, which is why hair innovators Cloud Nine are encouraging everyone to join them in taking on the storm and embracing their mantra, #LetItRain!
Running until the end of April, the #LetItRain campaign will see clients receive a complimentary umbrella in a chic monochrome design with the purchase of any electrical tool (excluding the Micro Iron), so they can fend off the elements and brave the British weather, keeping their gorgeous hair intact.
As part of their promise to keep the professional hairdresser at the heart of the Cloud Nine brand, the campaign will be integrated in salons as well as online. With the purchase of any four Cloud Nine tools, salons will receive four #LetItRain Umbrellas packaged in gorgeous gift boxes, along with a point of sale kit including an A1 poster and Strut Cards, featuring stunning new imagery and a beautiful illustration, helping them promote the campaign to their clientele.
The campaign will also be supported with an exclusive salon competition, giving Cloud Nine partner salons the opportunity to win an iPad Mini and full online listing and profile on the Cloud Nine website (www.cloudninehair.com), as well as on Facebook, which will project their business to an audience of over 100,000 consumers. All salons have to do is Tweet, Instagram (@CloudNineC9) or Facebook (Cloud Nine Hair) with a picture of their amazing Cloud Nine salon display and ideas, using #LetItRain to be in with a chance of winning.
So, if you want to help your client’s fend off the elements, protecting those beautiful styles you’ve taken care to create, join Cloud Nine in their campaign and dare the British weather to #LetItRain!
For information on becoming a Cloud Nine stockist please call 0845 026 7121 or visit www.cloudninehair.com.