Balmain Paris Hair Couture’s latest coup is to secure the services of stellar colourist and salon owner extraordinaire, Lisa Shepherd as Balmain Hair UK Ambassador/Creative Influencer.
As part of this inspired collaboration, the Lisa Super Salon in Kidderminster will carry the full Balmain Paris Hair Couture collection – Colour, Care and Styling, Electricals, Accessories, Extensions and Hair Additions.
In the age of the digital master class, Balmain believes that appointing such a key influencer as Lisa to generate content that engages and educates both salons and consumers is the way forward.
As Balmain Hair UK Ambassador/Creative Influencer, Lisa Shepherd will be generating digital content that will include product recommendations from the Balmain Hair portfolio, plus colour tips and trend predictions. Balmain’s high end hair extensions will also be explored, and a monthly blog post will engage with Lisa’s flock and Balmain Hair’s followers on a personal level.
In addition to being a three-time winner of the British Hairdressing Awards’ Colourist of the Year title, Lisa’s accolades and achievements include Hair Ambassador of the Year, Innovation of the Year and British Hairdresser of the Year. As a hands-on hairdresser, and high-flying visionary, she’s the driving force behind one of the biggest colouring businesses in the Midlands. Lisa says,
I can honestly say Balmain has been on my radar my whole career. I like strong sexy stuff, and the brand epitomises that. I’ve always begged my stylists to bring Balmain fashion to all of my shoots! Consequently, over the years I’ve kept a close eye on Balmain Hair. When I heard they were looking to launch a salon colour collection I skipped for joy!
To be able to be with a brand that’s cool, comprehensive, fashion forward and innovative with products, extensions and now colour to die for, is right up my street! Becoming Balmain Hair’s Creative Influencer is a role to relish!
Balmain Hair manager, Paul Reilly comments,
Balmain Hair UK is so proud to introduce Lisa Shepherd as an Ambassador and Creative Influencer. Since launching our acclaimed Couleurs Couture, Balmain has attracted a lot of attention. We already have a very talented team of creative artists and educators working our brand. With Lisa’s enthusiasm, inspiration and expertise we can take the Balmain Hair colour experience and education to the next level.