Natural haircare brand milk_shake have unveiled their first television advert that will be airing from Friday April 24th on Made in Tyne and Wear TV, a local Tyneside channel.
The advert ties in with the debut appearance of Neville Ramsay from A-List salons in Sunderland on The Lowdown, a daily magazine style show that will look at lifestyle, arts and beauty, where he starts a weekly slot discussing all things hair (from bridal to makeovers and the newest releases from milk_shake).
Of his new role, set to broadcast on April 24th, Neville says,
It’s exciting to be doing this show. I can’t wait to educate the audience, giving them visual information on everything hair. It’s great to be representing northern hairdressers in the industry whilst presenting on the programme.
Xavier Berrell, General Manager of Red Hot Products (exclusive distributors of the brands in the UK) said,
We love the milk_shake brand and we are thrilled that so many hairdressers have taken milk_shake to their hearts. Milk_shake has seen a rapid growth since its launch and we are confident that now is the right time to feature our first TV advertising campaign.
Made in Tyne and Wear: Sky Channel 117 / www.madeintyneandwear.tv