Tracy Hayes, Global Head of Technical Colour for Fudge Professional comments,
There are only certain guys who can inspire such a huge movement in the male grooming world and Grimmy is certainly one to make a difference! Nicks cool blonde hue is very high fashion but with high fashion comes high maintenance.
The Fudge Professional Clean Blonde Violet Toning Shampoo and Conditioner are the ultimate tools for anyone wanting to achieve platinum tones, as it’s essential to eliminate any brassiness or yellow tones that come naturally from salon colour fade. Dark hair like Nicks that has been lightened so dramatically is the most prone to brassiness, so it is so important to maintain your colour with the proper products after your salon visit.