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Spend Your Summer with Balmain

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Balmain was founded in 1945 by Pierre Balmain. From the outset, monsieur Balmain’s boldly feminine and opulent signature style offered a startling contrast to the utilitarian looks of the day, creating a distinctive, super-feminine DNA for the house.

Balmain’s singularly rich couture history is celebrated in each of Olivier Rousteing’s collections. The house’s archives, filled with impressive designs, inspire, while its atelier, with its mastery of intricate couture techniques, continues to awe. The start of Balmain Paris Hair Couture started 45 years ago, when Pierre Balmain started working with a young talented wig maker, Dick Guliker, who started Balmain Hair in 1974. Balmain wanted to complete his looks with wigs. A unique cooperation that is still until today creating hair couture for stylists and consumers all around the world.

Balmain Paris Hair Couture’s Spring/Summer 2020 collection draws inspiration from the early 80s, featuring pastel shades, soft denims, graphic monochrome patterns and eighties silhouettes. These were also the key elements during the Balmain Spring/Summer 2020 show by Olivier Rousteing who turned the runway into a live music festival where pastel shades and black and white outfits were shown.

Beyond adopting the latest summer hair trends, to achieve a flawless summer look, caring for your hair appropriately is vital. When it comes to summer hair care, it is important to adapt your daily hair routine accordingly in the warmer months. Therefore, this season’s collection showcases the luxury care and styling sets with an 80s twist: the Lumunious Blonde Summer Set, the Summer Rituals Set, the Summer Night Essentials Set, as well as the Limited-Edition Cosmetic Bags.

Moreover, as part of the Spring/Summer 2020 collection, Balmain Paris Hair Couture also introduced a luxurious Hair Spa Towel (50 x 90 cm) for ultimate relaxation. A high-quality hair towel is essential to bring a luxurious hotel spa experience at home and it comes in three varieties of pastel shades.

Limited-Edition Cosmetic Bag

Inspired by the soft pastel garments of the early 80’s and design elements of the Balmain Spring/Summer 2020 fashion show, this season’s iconic Cosmetic Bag is designed in three different shades: pastel pink, green and lavender. The Cosmetic Bag contains three hair care travel essentials and is perfect for touch ups on the go or for the festival season.

Limited Edition Gift Set Pouch

The Limited-Edition Pouch is designed for a variety of uses. This luxurious, see-through pouch easily holds all hair care essentials. During the Spring and Summer season as well as the festival season, the hair needs some special attention. The content of the Limited-Edition Pouch is specially designed to fulfill all your needs for a healthy look during the warmer days.

Limited-Edition Summer Sets

  • Summer Rituals: The Limited-Edition Summer Rituals Set is ideal to create a fresh summer hairstyle with the ultimate beach waves while protecting your hair from environmental influences at the same time. The Sun Protection Spray formula is enriched with protective UVA and UVB filters and helps to nourish and condition sun, sea or chlorine exposed hair.
  • Luminous Blonde Set: People who have blonde, grey, lightened and highlighted hair require continual touch-ups, especially during the Summer. The Limited-Edition Luminous Blonde Set is the perfect solution combating warm tones as a result of chlorine exposed hair as well as preventing fading of colour and keratin damage.
  • Summer Night Essentials Set: Inspired by the Parisian summer nights, the Limited-Edition Summer Night Essentials Set is the ideal luxury set to create an effortless summer updo with the white Pince-à-Cheveux. The Pince-à-Cheveux is a handmade acetate accessory with an 18K gold plated B. On top of that, during summer, it is highly recommended to lock in moisture to prevent the hair from becoming dry. Night-time is the perfect moment to repair and restore its vitality. The lightweight Leave-in Conditioning Spray detangles, nourishes and hydrates the hair.

Luxurious Hair Spa Towel

As part of the Spring-Summer 2020 collection, Balmain Paris Hair Couture introduced a luxurious Hair Spa Towel (50 x 90 cm) for ultimate relaxation. A high-quality hair towel is essential to bring a luxurious hotel spa experience at home and it comes in three varieties of pastel shades: pink, green and lavender. This Hair Spa Towel is part of a promotion by which you will receive a Hair Spa Towel with the purchase of two Summer Styling Essentials.

Available at selected salons, luxury retailers and on the Balmain Hair e-boutique: www.balmainhair.com