So we’re guessing everyone saw the beautiful Michelle Keegan’s total transformation from brunette to blonde this Summer?
The complete makeover took place over two days, when normally a drastic colour change like this would need to be planned out and done in stages taking anything up to a 6-8 week period to perfect. Michelle’s celebrity stylist, Vernon Deysel from Paul Edmonds in London talked through the process on Facebook Hello! and puts it down to SMARTBOND that he was able to achieve the desired results in such a short space of time.
All through this process I was using a new product by L’Oréal called SMARTBOND, which strengthens the hair from the inside. It’s because of this amazing product that I actually took on this project. It was such a big change. - Vernon Deysel, celebrity stylist
At the Hugh Campbell Hair Group, we are committed to keeping ourselves up-to-date with the latest haircare products that come onto the market. It’s our job to be able to educate our clients on these new products and we take this part of our work very seriously.
So we were very excited to be invited to London to test out in top secret the NEW L’Oréal SMARTBOND for ourselves. It is the new Bond Strengthening System that gives an added layer of protection and strengthening during the colouring process, leaving your hair healthy and shiny.
Find out more about SMARTBOND, read what our colourists and stylists think of this new product and see some of the results for yourself on our SMARTBOND webpage. Our team certainly had fun anyway - Stephen O’Driscoll, SMARTBOND model, Jenny Niamh Kiely and Sinead O’Donnell, all part of The Hugh Campbell Artistic Team who went to London.
Ask your Hugh Campbell hairstylist about SMARTBOND and what it could do for your hair on your next appointment. Prices start from €20.