The World Wide Hair Tour

The 22nd edition of Davines' most inspirational event will showcase digitally the best of hairstyling.

The World Wide Hair Tour has always offered the opportunity of meeting creative hairstylists, sharing trends, ideas, and projects within the framework of an event dedicated to beauty. At its 22nd edition, after the amazing appointments in Parma, Italy in 2018, and Reykjavik in 2019, we are getting ready for a digital WWWHT IN THE CLOUD on 22nd-23rd November live worldwide. But this will only be an anticipation of the physical event scheduled for the second half of 2021.

WATCHWORD: REGENERATION

We are urged to reinvent the future, especially after this very unusual year. Regeneration is the main topic: in a year, we consume resources for at least one and a half years. We should first consume only what we can regenerate and then start regenerating what we consumed in excess in past years. This need is finally gaining priority and guiding the sustainability strategies of governments and businesses, including Davines.

HAIRSTYLISTS

Here are the hairstylists that will tread the stage of the WWHT IN THE CLOUD: Tom Connell in its first global performance onstage as Davines Hair Art Director, Anna Pacitto, Sal Misseri, Allilon, Brian & Kirsten, James Abu Ulba, Michael Polsinelli and Mirela Moko winner of 2019’s World Style Contest 2019 as best emerging talent.

Davines will indeed focus on talents in this event with the contest between ten finalists of the Talent Green House programme competing to win entry to the physical edition of WWHT 2021.

Follow the digital event #davines #wwht21 #talentgreenhouse

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