The New Normal: Ruksher Malik

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The New Normal: Ruksher Malik

With the lockdown now lifted in Dubai, we wanted to catch-up with some of our Good Salon Guide UAE salon owners to see how they are dealing with salon life after lockdown.

Here, Ruksher, founder of Pastels Salons Jumeirah, Mercato and JBR Dubai, gives us the lowdown on the measures she has in place for her team and clients, and what she had to do prior to opening...

As soon as word came out about tentative opening, we immediately enlisted the services of a professional sanitisation company and had both the Mercato and Jumeirah branches disinfected and sanitised thoroughly. We were given certificates to prove this, which we have been able to send to clients to assure them that the salons are as clean as possible. During this preparation period, the management team drafted a series of mandatory protocols for staff relating to how they must operate within the next few months, that ensure they are adhering to guidelines set out by the Dubai Municipality. We also trained staff on how to professionally sanitise the salon fixtures and fittings as well as all their equipment, and a step-by-step procedure for booking appointments. We also implemented a waiting list and advertised it on all our social media channels, in media outlets and our website, and informed all our followers that we would only be offering hair and nail services as waxing and facials are not currently permitted.

We created a google document, which is sent to clients prior to their appointment so they understand what is expected of them when they arrive at the salon.

We have a member of staff stationed at the entrance to the salon and prior to entering, client temperatures are taken. If there is any issue with the client’s temperature, he/she is asked to return at another time. Staff temperatures are also taken and if they are higher than normal, the staff is not permitted to come to the salon to work and is asked to remain at home.

In the salons we have removed chairs so that social distancing is easily maintained and there are stickers about this distancing procedure all over the salon. There are also hand sanitisers and disinfectant sprays stationed throughout the salon. When a client asks for refreshment, they are given drinks in disposable cups or glasses. In terms of PPE equipment, staff have to wear masks and use gloves, while clients have to wear masks at all times when in the salon. As we are not offering facials or waxing, we are able to offer these rooms for clients who are particularly anxious as a place where their treatments can be done.

For clients who really want to stay in isolation, we continue to offer zoom consultations so once they are ready, they can visit us and spend less time in the salon. We also have teamed up with bgX to allow clients to purchase products from our salon on this e-commerce platform and have them delivered, contact-free, straight to their door.