Aveda Supports Breast Cancer Research

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Hope is at hand with Aveda’s Limited-Edition Hand Relief Moisturizing Creme featuring calming Shampure aroma. During Breast Cancer Awareness Month, Aveda will donate $10 of the purchase price of each Limited-Edition Hand Relief (RRP £18) to the Breast Cancer Research Foundation (BCRF).

Aveda’s goal is to raise $350,000 globally in support of cruelty-free breast cancer research through the sale of this limited-edition product and fundraising efforts. Since 2001, the Aveda network and guests have donated over $6.5M to BCRF through sales of limited-edition breast cancer campaign products and donations focusing on environmental and lifestyle factors that possibly affect the risk of breast cancer. Since Aveda is a cruelty-free brand, donations from Aveda will never support research involving animals.

ENVIRONMENTAL STANDARDS

This portable, 100ml Limited-Edition Hand Relief Moisturizing Creme is vegan and 95% naturally derived with andiroba oil and other plant hydrators that help infuse skin with nourishment for moisturized, soft hands. It features Aveda’s signature shampure calming aroma with 25 pure flower and plant essences and is packaged in a 59% post-consumer HDPE tube with up to 41% bioplastic. And, like all Aveda products, Limited-Edition Hand Relief Moisturizing Creme is manufactured using 100% solar and wind power.

ABOUT THE ESTÉE LAUDER COMPANIES’ BREAST CANCER CAMPAIGN

The Estée Lauder Companies’ Breast Cancer Campaign unites and inspires people globally in The Campaign’s mission to create a breast cancer-free world. Founded in 1992 by the late Evelyn H. Lauder with the launch of the iconic Pink Ribbon, The Breast Cancer Campaign is The Estée Lauder Companies’ largest corporate social impact program and supported by employees worldwide. The Breast Cancer Campaign has raised more than $99 million to support global research, education, and medical services, with more than $80 million funding 321 medical research grants through the Breast Cancer Research Foundation (BCRF). For more information on The Breast Cancer Campaign, visit ELCompanies.com/BreastCancerCampaign.

THE BREAST CANCER RESEARCH FOUNDATION®

The Breast Cancer Research Foundation (BCRF) is dedicated to being the end of breast cancer by advancing the world's most promising research. Founded in 1993 by Evelyn H. Lauder, the Breast Cancer Research Foundation is the largest private funder of breast cancer research in the world. BCRF invests in the best minds in science - from those investigating prevention to metastasis - and foster cross-disciplinary collaboration. Their approach accelerates the entire field and moves us closer to the answers we urgently need. Learn more and get involved at BCRF.org.

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