Gary and Michael said:
We’ve been huge fans of 'Mindset Magic & Miracles’ since it was first published and have shared the book with many of our team who now understand their strengths and are truly motivated.
Post pandemic - it’s more important now than ever to empower yourself in taking charge of your own life - having the confidence in your ability to make the right decisions and putting them into action. In becoming ambassadors, we hope we can help other individuals in the hairdressing industry realise their full potential through achieving greater success and a happier life.
Author and salon owner Caroline Sanderson says:
Hooker & Young have been an inspiration to me for many years, I’d see them on stage at shows and my first photoshoot experience was with them. Mindset Magic and Miracles isn’t just a book, it’s also CPD accredited training about mastering mindset and emotional intelligence for reaching your goals and dreams. I teach this to salon owners and teams to support them, it’s not just about goals, its what’s going on inside - thoughts and feelings, emotion… MMM provides the tools to strengthen mindset and understand human behaviour and personality types to understand what makes yourself and other people tick. Hooker & Young are proof that everybody, no matter where they are in the industry, can benefit from doing this work.
Caroline Sanderson is the multi-award-winning owner of Ego Hair Design and salon coaching academy Salon Jedi, who used lockdown to fulfil her ambition of writing a book, The Salon Jedi: The Big Business Breakthrough for Ambitious Salon Owners, which became a seven times Amazon bestseller.
Caroline’s second book, MINDSET MAGIC AND MIRACLES, is more than just a business book, or a mindfulness book. It’s an invitation to the reader to develop their self-identity, form new and positive habits that will allow them to master their mindset, and learn how to use the Universal Laws to bring Magic and Miracles into their business as well as their life. The book instantly became a bestseller in 20 UK and five US categories on Amazon, knocking some world-renowned gurus off the top spots.
Caroline explores key concepts related to mindset and emotional intelligence, applies these to business as well as life, and provides advice to help act and start your own journey to mindset mastery. She takes complex subjects like consciousness, universal laws, emotional intelligence and delivers them in simple, easy to understand lessons and exercises that really resonate. Among the topics covered are:
Caroline is the living embodiment of this philosophy; in 2009 when she was 8 months’ pregnant, she almost lost her business to the recession. Thousands of pounds in debt, she harnessed mindset work to not only turn her business around but turn it into one of the most successful salons in the UK, winning numerous high-profile awards. She features in New York Times bestseller John Assaraf’s book as a successful case study – John, featured in The Secret, is so impressed with Caroline’s results that he has even written the foreword to this book.
While Caroline’s first book was aimed at salon owners, this second release is a self-development book that can be used by anyone – Caroline has been running a 5-day M.A.G.I.C Mind Challenge on Facebook which even children have joined in with! Her ultra-accessible and practical tips are easy to incorporate into your daily life to bring incredible results and rewards. Caroline herself has enjoyed incredible business and personal success since implementing her mindset growth, a hairdresser who’s now an international author and speaker, manifesting everything from a sports car from the Harrods window to her dream home. This book will inspire readers to transform their lives and achieve their own dreams. Caroline runs the world’s first CPD Certified Mindfulness Course for small businesses through her Salon Jedi academy, and is trained in NLP, ho'oponopono and HeartMath.
Salon owners can also sign up to take part in the next 30-day Mindset Magic and Miracles experience, which takes tools from the book and gives empowering exercises to navigate your everyday life, self-regulate, and form positive habits; the next one starts in August: Academy.salonjedimarketing.com/mmm30dayexp/
Caroline is also running training to become a licensed mindset coach for the salon industry – the CPD accredited book is part of the CPD accredited methodology that Salon Jedi works with, and the first licensed coaches to qualify earn themselves a free trip to the Maldives in November!
To find out more about training as a mindset coach for the salon industry visit the website to book a call: www.salonjedimarketing.com
